Marketing Manager

Marketing Manager - Aylesbury - Manufacturing/Machinery Industry 

Pertemps Aylesbury is currently recruiting for an experienced Marketing Manager for our client based in Buckinghamshire.

Hours: 8:30-5:30 pm

Salary: £40,000 - £50,000

Duties:

- Develop and implement marketing strategies: create comprehensive marketing plans that align with company goals and objectives.
- Brand Management: Oversee brand positioning, messaging, and visual identity to ensure consistency across all channels.
- Market Research: Conduct market analysis to identify trends, customer needs, and competitive landscape.
- Digital Marketing: Manage digital marketing campaigns, including SEO, SEM, social media, email marketing, and content marketing.
- Product Launches: Plan and execute product launches, including promotional activities and events.
- Lead Generation: Develop and execute strategies to generate high-quality leads.
- Budget Management: Manage marketing budgets and allocate resources effectively to maximise ROI.
- Customer Engagement: Develop and implement strategies to enhance customer loyalty and retention.
- Internal Customer Management: Liaise with Divisional Managers to ensure advertising is relevant to their division and current trends.
- Lead and manage the Marketing department/function.
- Motivate and manage the team to work efficiently and effectively.
- Organize all aspects of customer-facing company events, ranging from small internal meetings to training and exhibitions.

Requirements:

- Bachelor's degree in marketing, business or related field, or CIM Marketing qualification level 6 or above, or relevant experience.
- 5 years' proven experience as a Marketing Manager
- Strong understanding of digital marketing tools and techniques
- Excellent communication, leadership, and project management skills.

If you would be interested, please apply or call Corinne at Pertemps Aylesbury.